Brand Graduate Program (Feb 2025)

Brand Graduate

Come to P&G where Brand Management was born! Over the years, we have remained consistently among the top in marketing by finding new and exciting ways to reach consumers. P&G is home to some of the world’s most iconic brands like Oral-B, Olay, Head & Shoulders and Gillette. Working in brand management at Procter & Gamble means being more than just a marketer, it means being a total business owner.

Overview

Our Brand Graduates need to work regularly across functions to identify consumer, shopper, and customer insights to execute marketing tactics that will continue to grow your brand profitably. Together, we'll continue to create leading brand experiences and make a difference for nearly 5 billion consumers every single day. To be successful in this role, you will need strong passion and strength in consumer, customer and market understanding and insights to develop creative and innovative solutions that allow us to win in the marketplace.

Responsibilities

• Develop the brand’s strategic choices and concepts to identify tactics to build on consumer, shopper and consumer insights
• Lead a mix of marketing and brand management projects
• Drive insights from data to enable brand growth
• Lead the masterplan behind our product and commercial innovations as well as the marketing elements across all media

Your Team

This role reports to P&G’s ANZ Brand Director. You will also need to work together with teams in Singapore and wider APAC region.

Brand graduate roles are available in Sydney.

Qualifications

• Australian Citizen, Permanent Resident or NZ Residents
• Currently completing final year of a Bachelor’s degree or recent graduate, preferably with a background in Marketing, Arts or Media etc.
• Passionate about brands and developing marketing strategies for consumers
• Have a minimum 70 Weighted Average Mark (WAM) across your University results
• Strong leadership experience, i.e. leadership positions in clubs, team, societies etc.
• Well-rounded life experience i.e. involved in & contributes to the community
• A collaborative team player with a real passion for winning
• Possess an analytical mind, who can think strategically and foster innovation in all areas of their work